Ben Curtis, an actor and former spokesperson for Dell (DELL)
known for his catchphrase “Dude you’re getting a Dell,” believes that
he can help the company he used to promote. According to Curtis, the
solution is simple: bring back the “Dell Dude.” The actor represented
the company from 2000 to 2003 in a series of commercials that were
critically acclaimed and helped Dell become the world’s largest PC
vendor. After running into some legal problems, however, Curtis was let
go.
The company has struggled in recent years as consumers begin to embrace a post-PC era. Dell is reportedly in buyout talks with a private equity firm that would value the company between $22 billion and $25 billion.[More from BGR: As data gets cheaper for Verizon to transmit, customers are paying more]
Curtis doesn’t believe this is the best option, though.
“I think they’re making a huge mistake and simply need to bring back the Dell Dude!” he said in an interview with Bloomberg. “That’s it. That’s all they need to do. If they brought me back, their sales, stock and media presence would skyrocket.”
Curtis believes this would be “by FAR the smartest move they could make.”
This article was originally published on BGR.com
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